OUR MISSION
Our Mission
Sport is the world’s most demanding laboratory for intelligence.
Through FIG IQ, we explore:
- Intelligence under pressure
- Live systems design
- Sports as a blueprint for real-time platforms
- Leadership when decisions can’t wait
Essays, case notes, and visual explainers — written for builders, not spectators.
WHAT WE DO
FIG IQ IS A LIVE INTELLIGENCE LAYER FOR SPORT.
We help organizations move from data to decisions — in real time.
Our work spans four domains:
- Live Intelligence Systems | Real-time decision support designed for uncertainty, not hindsight.
- Sports Broadcast Intelligence | From raw signals to storytelling — graphics, insights, and context that elevate the live moment.
- Performance & Strategy AI | Cognitive and strategic intelligence that holds up under competitive stress.
- Fan & Experience Intelligence | Adaptive, emotion-aware engagement at scale.
We don’t build dashboards.
We build systems that think in the moment.
FIG IQ ENGINE
A MODULAR INTELLIGENCE STACK DESIGNED FOR LIVE ENVIRONMENTS.
- Sense | Ingest live data, vision, and contextual signals.
- Think | Apply models that reason under pressure — not just compute.
- Adapt | Learn continuously as conditions, opponents, and outcomes change.
- Express | Turn intelligence into action: graphics, insights, and experiences.
This is intelligence designed to move with the game — not lag behind it.
FIG IQ supports the full sports ecosystem
Leagues & Federations
Leagues & Federations
Leagues & Federations
Operate complex systems with clarity, integrity, and speed.
Broadcasters & Media
Leagues & Federations
Leagues & Federations
Transform live data into compelling, real-time storytelling.
Teams & Coaches
Sponsors & Brands
Sponsors & Brands
Make better decisions under pressure — when margins are thin.
Sponsors & Brands
Sponsors & Brands
Sponsors & Brands
Deliver context-aware experiences that feel natural, not intrusive.